THREE CASE STUDIES
We were challenged by Information Technology Professionals to not simply refresh their brand, but to innovate for their business at its core. A new image and brand messaging would evolve from a strategic plan that reflected their values, mission and strengths.
As one of the largest home improvement retailers in the US, Nonn’s was riding high when the housing market crashed in 2008. For several years, the company found itself in a heroic struggle as walk-in traffic dwindled and revenues declined sharply. As the market began to show signs of recovery, Nonn’s called on Pop-Dot to help them rebuild their business and grow their brand.
Midwest Financial Group understands the value of strategic investment. In fact, as financial planners, they craft financial strategies for their clients every day. That’s why, when it came time to invest marketing dollars in their own brand, they wanted an agency partner who would be as intelligent, thoughtful and innovative with their money as they are with their clients’ money.
Is it your turn?
Let’s co-create a brand to be envious of; a brand that will make your business more vibrant, and more profitable. Let’s talk about what it looks like to get there.