SCORE, a non-profit association dedicated to helping businesses launch, grow and thrive, has chosen Pop-Dot to spearhead its marketing efforts. The Madison chapter of SCORE is one of over 320 chapters across America, supported by the U.S. Small Business Administration and a team of 11,000 volunteers.

“SCORE has been integral to the success of tens of thousands of businesses across America for over 50 years” said Pop-Dot’s president, Jason Fish. “To be the agency selected by a team of such distinguished business professionals is a special honor.”

SCORE’s volunteer mentors share their expertise with businesses across 62 industries at little or no cost, as well as providing business workshops and webinars.  Although strategic details regarding Madison SCORE’s initial marketing efforts are being kept under wraps, it’s assumed that its advertising efforts will focus on Southwest Wisconsin.

Pop-Dot is a Brand Strategy & Innovation Agency headquartered in downtown Madison, Wisconsin, while SCORE is headquartered in Herndon, Virginia.

(Article posted with permission of original author)