The Vikings never wore helmets with horns…ever.
And bulls don’t hate the color red…they’re actually color blind.
There are a lot of things we used to believe that simply are not true.
We know they’re not true because we have evidence that proves otherwise.
And the things we believe about marketing and branding…they’re no different.
A good portion of what marketing and branding consultants say is true, simply is not.
We know it’s not true because we have evidence that proves otherwise.
We are Pop-Dot.
We grow brands.
And we do it by combining marketing science
with heady doses of creativity.
Welcome to Pop-Dot.
How We Grow Brands
For a brand, the quantity and quality of its Brand Presence directly impacts its growth—because products and services with more Brand Presence are far more likely to be present in the minds of consumers (and presently available for them to choose) when buying situations arise.
As a consequence, a wider variety of consumers choose the brand. Market penetration is increased and its market share rises. And with greater market share come the spoils: increased revenue, higher rates of purchase loyalty, greater likeability scores, and a larger profit potential…
What We're Expert At
What They Say About Us
They’ve earned my trust by listening to me, my staff, my clients, and potential clients. They understand my business, and they understand it in a way that traditional marketing firms can’t. They’re strategic in their approach, they operate from real insights, and they propose tactics that are innovative.
If you’re looking for an agency that truly ‘gets’ both business and branding, I’d highly recommend Pop-Dot.”
– Paul Hager, President of Information Technology Professionals
Brands & Organizations We’ve Worked With
Individually and as a team, we’ve worked in a marketing, advertising or public relations capacity with several high-profile brands, companies and organizations.