Pop-Dot Marketing • Integrated Marketing, PR & Advertising Agency

 

Featured Recent Work: Wash It™ Promotional Video

Discover Pop-Dot Marketing: Our Ethos, Unique Approach and Customized Solutions

What We Do

Pop•Dot Marketing provides integrated marketing, advertising and public relations solutions, specializing in branding. Our approach results in a customer experience that feels continuous–from their first visit to a client’s branded website, right through to their in-store experience and purchase.

Essentially, we de-clutter a company’s approach, which provides clarity to your customers.

How We Do It

We discover what’s at the core of our clients’ product or service offerings, and determine their unique position within the marketplace. Then, we take that message and creatively amplify it through a host of mediums, which could include: television, radio, print, billboards, branded websites, social media, and more.

Your Benefit
As a consequence, Pop•Dot Marketing eliminates the brand confusion that separates those companies that survive, from those that thrive.

Featured Retail Brand Campaign: Nonn’s Design Showplace

In 2013, Pop-Dot Marketing was awarded the “Emby” for Best Overall Advertising Campaign for our branding work with Nonn’s Design Showplace. We were also honored to help Nonn’s claim their fourth “Star of Madison Award” in as many years.
Emby Winner for "Best Advertising" Campaign and "Star of Madison Award" Winner 2013

Inspirations Campaign:

  • “Anne’s Inspirations”

    “Anne’s Inspirations”

    Advertising, Brand Messaging, Graphic Design, Nonn's Design Showplace: Inspirations Campaign, Outdoor

    We created this billboard advertisement for Nonn’s Design Showplace entitled: “Anne’s Inspirations.” Pop-Dot Marketing design this outdoor advertising as part...

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  • “What Inspires You?”

    “What Inspires You?”

    Advertising, Nonn's Design Showplace: Inspirations Campaign, Radio

    Presented above is a radio commercial from Nonn’s Design Showplace titled: “What Inspires You?” Pop-Dot Marketing wrote and produced this...

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  • “Julia’s Inspirations”

    “Julia’s Inspirations”

    Advertising, Nonn's Design Showplace: Inspirations Campaign, Television

    Presented above is a television commercial from Nonn’s Design Showplace titled: “Julia’s Inspirations.” Pop-Dot Marketing wrote and produced this television...

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  • “Inspirations Riddle #1″

    “Inspirations Riddle #1″

    Advertising, Nonn's Design Showplace: Inspirations Campaign, Radio

    Presented above is a television commercial from Nonn’s Design Showplace titled: “Inspirations Riddle #1.” Pop-Dot Marketing wrote and produced this...

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Emotional Value Campaign:

  • Nonn’s “What It’s Really About” Television Advertising

    Nonn’s “What It’s Really About” Television Advertising

    Advertising, Brand Messaging, Nonn's Design Showplace, Nonn’s Design Showplace: Emotional Value Campaign, Television

    Presented above is a television commercial from Nonn’s Design Showplace titled: “What It’s Really About.” Pop-Dot Marketing wrote and produced...

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  • “Designed To Make You Feel…”

    “Designed To Make You Feel…”

    Advertising, Brand Messaging, Nonn's Design Showplace, Nonn’s Design Showplace: Emotional Value Campaign, Outdoor

    These Nonn’s Design Showplace outdoor advertisements, designed by Pop-Dot Marketing in collaboration with Clear Channel Outdoor in Milwaukee, appeared on billboards across...

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  • “More For Your Time”

    “More For Your Time”

    Advertising, Brand Messaging, Nonn's Design Showplace, Nonn’s Design Showplace: Emotional Value Campaign, Radio

    This radio advertisement, produced by Pop-Dot Marketing for Nonn’s Design Showplace, appeared on-air across Wisconsin beginning Spring 2013.

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  • Nonn’s “Star of Madison” Print Advertising

    Nonn’s “Star of Madison” Print Advertising

    Advertising, Brand Messaging, Graphic Design, Nonn's Design Showplace, Nonn’s Design Showplace: Emotional Value Campaign, Print

    We designed this piece as part print advertising, part “thank you!” Nonn’s Design Showplace won all “Star of Madison” categories...

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Featured Technology Brand Campaign: Information Technology Professionals

  • Website Design

    Website Design

    Advertising, Brand Messaging, Digital Marketing, Graphic Design, Information Technology Professionals, Web Design & Development

    We designed a new website for Information Technology Professionals as part of their advertising and branding campaign. The site follows...

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  • Advertising Collateral

    Advertising Collateral

    Advertising, Brand Messaging, Graphic Design, Information Technology Professionals, Print

    We designed printed advertising collateral for Information Technology Professionals as part of our advertising and branding campaign for the Wisconsin-based...

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  • Advertising & Brand Messaging

    Advertising & Brand Messaging

    Advertising, Brand Messaging, Information Technology Professionals

    Following extensive market research, segmentation and competitive analysis, we crafted brand messaging for Information Technology Professionals for use in advertising...

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  • Business Card Design

    Business Card Design

    Graphic Design, Information Technology Professionals

    We designed business cards for Information Technology Professionals as part of our advertising and branding campaign for the Wisconsin-based IT...

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Featured Lifestyle Brand Campaign: Fit Moms Transformation Center

Featured Event Re-Branding Campaign: Madison Women’s Expo

Featured Franchise Branding Campaign: Zerorez

Featured Charitable Campaign: Madison Reading Project

  • “Leader-Reader”

    “Leader-Reader”

    Brand Messaging, Graphic Design, Madison Reading Project, Posters, Print

    We designed this poster entitled “Leader-Reader” for the Madison Reading Project. The project is a joint venture between Africa Bridge:...

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  • “Reading Path”

    “Reading Path”

    Graphic Design, Madison Reading Project, Posters, Print

    We designed this poster entitled “Reading Path” for the Madison Reading Project. The project is a joint venture between Africa...

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  • “Dr. Seuss on Reading”

    “Dr. Seuss on Reading”

    Graphic Design, Madison Reading Project, Posters, Print

    We designed this poster entitled “Dr. Seuss on Reading” for the Madison Reading Project. The project is a joint venture...

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  • Tanzanian Classroom

    Tanzanian Classroom

    Graphic Design, Madison Reading Project, Posters, Print

    We designed this poster entitled “Tanzanian Classroom” for the Madison Reading Project. The project is a joint venture between Africa...

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Client Projects: Featured Individual Works

  • Badger Contractors Rental & Supply

    Badger Contractors Rental & Supply

    Advertising, Client Projects, Graphic Design, Print

    We designed this advertising catalog for Badger Contractors Rental & Supply, a Wisconsin-based company. The artistic direction was inspired by...

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  • Douglas Gibson Website Design

    Douglas Gibson Website Design

    Brand Messaging, Client Projects, Digital Marketing, Graphic Design, Web Design & Development

    We designed this new website for acclaimed and award-winning composer, Douglas Gibson. The site highlights his current projects, allows visitors...

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  • Africa Bridge Event Advertising

    Africa Bridge Event Advertising

    Advertising, Brand Messaging, Client Projects, Digital Marketing, Posters, Print

    We designed these two pieces of advertising to support Africa Bridge events at DreamBank in Madison, WI. The invitations were...

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  • Terrace Homes Website Design

    Terrace Homes Website Design

    Brand Messaging, Client Projects, Digital Marketing, Graphic Design, Web Design & Development

    We designed this new website for Terrace Homes, a custom home builder in central Wisconsin. The design was completed after...

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