The Dane County branch of the nationwide leading non-profit, Boys & Girls Club of America, has chosen full-service marketing agency, Pop-Dot, to drive the branding, website design and development, and more for their ground-breaking project: the McKenzie Regional Workforce Center (MRWC). The center is Boys and Girls Club’s biggest training center in the nation, and was initiated by BGCDC President and CEO, Michael Johnson, and owner of McKenzie Apartments, John McKenzie. The center will be a training facility that aims to provide young adults career opportunities in skilled trades like plumbing and construction.

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Madison-based firms Lean Focus and Pop-Dot have jointly announced a strategic partnership that will affect businesses far beyond the boundaries of the city and state. According to the announcement, the fast-growing business consultancy, along with the highly-awarded marketing agency, have already begun working in tandem with companies and corporations throughout the U.S., with an eye on joining forces to serve one another’s international clientele in the near future.

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Looking to become one of the leaders in the converged integration market in the Midwest, Volt AV has partnered with full-service marketing agency, Pop-Dot, for a comprehensive brand refresh. According to Steven Thomas, the founder of Volt AV, the scope of work includes foundational brand messaging, newly designed collateral, digital marketing, website enhancements, and more.

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Following a thorough agency review, Wisconsin-based powder coating & fabrication provider EDGE—formerly known as JC Powder—is leveraging Pop-Dot’s branding, digital marketing, and website design & development capabilities for a holistic brand transformation. Specializing in powder coating & fabrication for both industrial & residential applications, EDGE’s decision to re-brand follows a recent expansion into a new facility in Jefferson, Wisconsin.

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Madison-based marketing firm, Pop-Dot, has expanded its operations and is now serving clients out of a new downtown office in the recently developed SPARK building—a move from their previous location at the Hovde Building just off the Capitol square. Designed for maximum collaboration, Pop-Dot’s new 5,000 ft² facility is as inviting as it is inspiring. From the open-concept ‘creative suite’ and spacious conference rooms to the bright orange markerboards that line the walls, the new space certainly lives up to the agency’s reputation as a creative and collaborative powerhouse.
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The American Advertising Awards is the advertising industry’s largest and most representative annual competition. On February 9th, the Madison Chapter of the American Advertising Federation held its own virtual ceremony, where Madison-based agency, Pop-Dot was honored with 5 American advertising Awards across 5 categories. Over 250 entries were received.
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Pop-Dot has announced today that their client, Nonn’s, has just won four Star of Madison awards. This marks the 10th year in a row that the Middleton-based retailer has received Star of Madison honors, a historic achievement for the brand and their agency.
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On February 15th, 2020 the American Advertising Federation (AAF) hosted their annual awards ceremony: the industry’s largest and most representative annual competition. The ceremony was held at the Monona Terrace Convention Center, and more than 50 local and regional agencies submitted their work for consideration. Among the top Agencies to win was Pop-Dot, whose work was honored across four distinct categories. Read More

Pop-Dot today announced a creative partnership with WI-based tech-startup, Gigi. Gigi, whose flagship consumer product is a Bluetooth reminder device, has its sights set on the health-tech industry, aiming to produce custom health-centered versions of its device for hospitals.
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Wisconsin-based Pharm-Aloe has selected Pop-Dot as their Agency of Record. Pharm-Aloe, maker of premium Aloe Vera products with distribution nationwide, has been creating aloe-based products for nearly 30 years.
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