PEG Taps Pop-Dot for Edgy New Campaign
After 4 years of partnership, Prairie Estates Genetics (PEG) calls on Pop-Dot as their agency of record again, this time for an edgy new campaign. In the past years, the full-service marketing agency has completely overhauled PEG’s brand messaging strategy and crafted their iconic, annual summer campaigns, resulting in the expansion of the forage company across large swaths of the continental United States. This year’s campaign however, is completely revolutionizing campaigns in this industry.